A smiling woman with short brown hair wearing a navy blue ruffled blouse, large gold earrings, and a shoulder bag, standing outdoors in an urban city setting with trees and buildings in the background.

I'm Helen, a CIM-accredited digital marketing specialist and copywriter with 14 years' experience across luxury, retail, interiors and B2C brands.

I've worked both in-house and agency-side, giving me a practical understanding of what it takes to build a brand, launch a campaign and deliver marketing that actually gets results.

Today, I work with brands that need strategic marketing expertise without the cost or commitment of a full agency or permanent hire.

I can step in to shape the strategy, build the plan, create the content or manage the execution - depending on what you need.

I am available for freelance projects on a project, day-rate or hourly basis.

Hi, I’m Helen.

Strategy backed by marketing expertise.

I'm a CIM-accredited marketer, having completed a Diploma in Strategic Marketing with Merit at The Chartered Institute of Marketing.

Combined with more than 10 years of practical experience, this gives me a balance of formal marketing knowledge and real-world experience — from e-commerce and luxury retail to campaigns, CRM, social and digital transformation.

Industry Awards

2024 Ecommerce Awards SILVER
Best E-commerce Re-platform
Issued by Ecommerce Awards
Brand: The Conran Shop | Agency: Unified

Sep 2024


2025 W3 AWARDS GOLD Best Website, Consumer Goods
Issued by The W3 Awards
Brand: Tom Dixon | Agency: SOON_

Sep 2025


2025 W3 AWARDS GOLD Best Website, Redesign
Issued by The W3 Awards
Brand: Tom Dixon | Agency: SOON_

Sep 2025